Your brand in the digital workplace
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Introduction and setting the scene (5:53)
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The current situation (1:19)
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Understanding what a brand is (4:36)
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Components of a powerful brand and brand health assessment (5:24)
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Brand issues while working from home (4:48)
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Brand breaking activities (10:42)
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Brand building activities (12:39)
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Managing your brand on video (4:41)
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Updates and information sharing are critical (5:06)
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Product showcase - CV and LinkedIn (3:05)
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Become the CEO of your brand (2:58)
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Building your own brand story (2:42)
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Top tips and final thoughts (2:46)
